May 7, 2007

ZYR Russian Vodka Arrives

We got an email the other day with the subject line "Best Russian Vodka Ever." Now, that's a bold claim - we've had a lot of good Vodka, and we've had a lot of good Russian Vodka, so we were immediately interested in what product might elicit that kind of bravado. Turns out, it's a relative newcomer to the Vodka block called ZYR, and based on the info they sent us, they might just be onto something:

ZYR vodka is imported from Russia, but the man who masterminded it is a Jersey Boy. David Katz uses a patented "9•5•3" process: The water, drawn from 460 feet below Russia's heartland, is filtered nine times; the fermented blend of winter wheat and rye is distilled five times; and the vodka is taste-tested three times, to ensure its velvety smoothness ($33; www.zyrvodka.com)
9•5•3, eh? It might not replace 36-24-36 in the popular vernacular, but we'll give it a shot.

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Posted by Jake Jamieson at May 7, 2007 8:21 AM
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