Casa Herradura Tequila Bought by Gringos
There seems to be a lot of traffic at our nation's southern borders, but it's not all Mexican folks heading north to find a new way of life. There are lots of American companies heading southward to buy out new and interesting products - including Tequila. Brown-Forman is the latest to do so and they've bought Casa Herradura, a widely respected Tequila brand.
While some tequila lovers were upset by the new acquisition, others said the knee-jerk reaction would quickly pass and that prices of the agave drink might come down in the long run.
"It doesn't bother me. The Americans generally do business better and that could lead to lower tequila prices," said Juan Camacho, a newspaper kiosk owner. "How many tequila drinkers are going to complain?"
We're not worried...we've had dealings with some Brown-Forman folks and they strike us as nothing but top notch - plus we liked their other tequilas. Casa Herradura Tequila is available at Internet Wine & Spirits - we recommend starting out with the Blanco and the Reposado.
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Posted by Jake Jamieson at August 29, 2006 8:28 AM