July 1, 2006

Lichido Lychee Liqueur

Lichido Liqueurlychee
n : Chinese fruit having a thin brittle shell enclosing a sweet jellylike pulp and a single seed; often dried

We figured we should go right to dictionary.com and get the definition out of the way, because when we first started hearing about Lichido liqueur we weren't exactly sure what Lychee was. Even now that we know what it is, we don't really know what it is, and it's that air of mystery that makes us want to try Lichido and its fusion of "the exotic fruits of Asia and the sophisticated flavors of France." It's a blend of cognac, vodka and fruits, so we picture Lichido to be something along the lines of Hpnotiq but with less of a Smurfy color, and at $22.99 a bottle it seems worth a try.

Oh, there's that and the fact that their Marketing Manager has the same name as one of Superman's girlfriends (nope, not Lois). Our nerdy knees got weak when we saw an email in our inbox from this other LL, and if we were Lichido we'd be trying to cash in on the Super-frenzy going on right now. Anyway, read on for more details about Lichido, and click through to the press release to find out what Super (girl)Friend we're talking about.

Produced and bottled in Cognac, France, Lichido Liqueur is a combination of carefully aged cognac, premium vodka and the essences of lychees, guavas, and white peaches. The very finest ingredients are used in the blending process to ensure the highest quality product, allowing it to mix well with a wide range of ingredients.

Lichido has received an overwhelmingly positive response from some of the most discriminating tastebuds in its first few weeks on the market. Most recently, Lichido headlined at Caroline's Comedy Club Ovarian Cancer Fundraiser as the signature cocktail, while New Yorkers stood in line by the dozens for a taste at the recent New York Culinary Festival.

via MarketWire; check out Lichido.com for more information, and please note that while the PR says it's $29.99 a bottle, the price is actually $22.99...even better!

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Posted by Jake Jamieson at July 1, 2006 8:56 AM
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