Ed McMahon Vodka? You Are Correct Sir!

Hey-O! It's come to our attention that everyone's favorite late night sidekick has started his own brand of vodka called, appropriately enough,
Ed McMahon Perfect Vodka. We're glad he can find time, in between giving away million-dollar checks for Publisher's Clearinghouse and shilling for those Easy Mobility wheelchairs, and we hope the stuff is as good as he claims it is..
From the
McMahon Vodka site:
Meet the vodka that is redefining the perfect cocktail. We call it McMahon Perfect - the premium Russian imported spirit that satisfies the discerning tastes of true vodka connoisseurs with its pure clarity, smoothness and taste.
Preserving the original techniques and time-honored practices of the Russians, McMahon Perfect is distilled using a special four-time filtration process that allows for strict quality control. Combining this with only the highest quality raw materials and over 200 years of experience, results in a vodka that truly distinguishes itself from all others.
Upon opening the bottle, your senses are drawn to its fresh, invigorating aroma. Pouring a cocktail unwraps the essence of its depth and character. And finally with a sip, you'll marvel at the smooth, crisp finish.
Via
Luxist
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Posted by Liquor Snob at September 24, 2005 1:50 PM
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You're joking right? If not, I see great things for cross-promos with those wheelchairs...but then what about not - um - drinking and wheeling? Somehow, I just don't see this flying off the shelves. I mean, Ed McMahon? Premimum vodka? Cool? Maybe it's so unhip it'll actually become cool. (the crowd that thinks it's "cool" to pay obscene amounts for old torn jeans, and for a fleeting second, wore "gimme" hats at Manhattan clubs). Dunno, since I'm in the old martini drinking demographic and I'll stick with my Stoli and Ketel One.
Posted by: Mary Schmidt at September 29, 2005 7:47 PM